The Record
Stories From Inside NIKE, Inc.
ViewOksana Masters on Reinvention and the Power of Starting Again
The Nike athlete, and now most decorated U.S. Winter Paralympian, has repeatedly rebuilt her body and her training, returning to competition after surgeries and setbacks that forced her to start over. Here, she reflects on resilience and what winning means to her now.
Find Out What Drives Our Athletes

How I Got Here
Indoors and Out, Runner Jane Hedengren is Rewriting History
Proving her talent across Nike’s cross country, indoor and outdoor championships, Hedengren finished her high school career as one of the most accomplished middle- and long-distance runners of all time.
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For The Win
The Future of Women’s Basketball is Limitless. Napheesa Collier is Busy Building It
The Minnesota Lynx All Star and Jordan Brand athlete is well familiar with the blueprint for success.
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For The Win
For Tony Finau, Going the Distance is a Mindset
The pro golfer and newest member of the Jordan Brand Golf roster has never backed down from a challenge.
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For The Win
Luka Dončić Is More Than Just One of the Best Players in the League
The Los Angeles Lakers guard goes deep on fishing, grilling and the secret to staying sane on the court.
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For The Win
The Legend of Victor Wembanyama is Growing
The 20-year-old phenom speaks to transcending his own limits, banishing fear from his life, turning off his phone and more.
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For The Win
How Sabrina Ionescu Sees the Game
The all-star guard on her incredible focus and determination, and her relentless pursuit of excellence.
View3-Minute Portrait
Latest Stories
Global Football
A New NWSL Season, a New Sophia Wilson
As the NWSL season kicks off, the all-league forward and Team USA star shares what’s shaped her pro football career so far, and what she wants next.
ViewGlobal Football
Savy King Is Playing for a Bigger Team Now
The Angel City FC Defender is back on the pitch after surviving an episode of cardiac arrest. Today, she’s playing for more than a zip code.
ViewPhoto Essay
Feeling Hoops Culture in L.A.
What happens here shapes the culture everywhere. See it captured through a local's lens.
ViewNike Pegasus: The Origin of a Running Workhorse
The Peg wasn’t designed to be an icon. It was designed to solve a problem. See how that solution became "the single biggest and best running shoe in the world."
ViewSport Science
The LeBron James Basketball Court
Nestled inside the largest sport-focused force plate and motion-capture installation in the world, the high-tech court helps scientists study players in an unrestricted environment.
ViewMaking It
Behind the Scenes of Creating Arianna Fontana's One-of-One Performance Jacket
The most decorated short‑track speed skater in history deserves a custom look that stands alone.
ViewFor The Win
Minjeong Choi Took a Chance on Short-Track Speed Skating. In Milan, She’ll Go for History
Two decades ago, the generational talent was a young girl who saw a fortuitous window to pursue the sport. She’s never looked back.
ViewMaking It
Style Crafted to Brave the Elements: All the Details on Jannik Sinner’s Custom Nike Look
Collaborating on the head-to-toe ensemble — a bespoke jacket, insulated A.I.R. vest, tailored pants and footwear — meant pairing one of the world's best players with Nike’s top designers.
ViewHistory
The Birth of ACG: The Summit that Launched a Legacy
The wild moment that sparked Nike’s first outdoor footwear line and, eventually, the category that became All Conditions Gear.
ViewGlobal Football
To Rome, With Love, From Francesco Totti
The icon spent his career pledging his loyalty to his hometown of Rome. For the attacking midfielder, his heart is forever with his city.
ViewWelcome to the Family
5 Questions With International Icon LISA
The rapper, singer, dancer, actress and style icon talks training, creativity and why her partnership with Nike is a natural fit.
ViewSport Science
How Can I Improve My Mind-Body Connection?
The breakthroughs in Nike Mind footwear can help get you out of your head and into your body.
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