Photo Essay

Inside the Italian Workspaces Where We Craft the Nike Mercurial Boot

Shoemakers. Cobblers. Stitchers. Pattern engineers. They all partner with Nike in these unique facilities to perfect football boots — like the new Merc — for the game’s most elite as well as everyday footballers around the world.

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Sport Science

Welcome to the Most High-Tech Space in Football: The NSRL Pitch

This game is beautiful, and even more so when it’s broken down into its data-driven parts.

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Design

Frozen in Time: How Nike Designers Created the Cryoshot

With Cryoshot, legendary Nike football boots become wearable symbols of the here and now.

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Feature

The Definitive History of Nike’s World Campus

From a basement laundry room to a global headquarters spanning hundreds of acres, the throughline for the space remains the same: a belief in athletes, in innovation, and in knowing that the greatest is always yet to come.

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How I Got Here

On the Eve of His Pro Career, AJ Dybantsa Is Already Undefeated

We talk with the prospective No. 1 pick in the 2026 NBA Draft about his restless motivation, his path through elite pipelines like Nike EYBL and his hopes for his pro future.

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Design

Less Is Max In the Newest Version of Nike Air

Nike Air Liquid Max is the first Max unit to include internal cut-outs. It ushers in an era for the Air Max franchise where precision and complexity go hand in hand.

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Feature

World-Class Courts for World-Class Talent: How Nike Prepares its Future Hoop Stars

The Nike Hoop Summit is the top global basketball showcase for emerging players. For an entire week, Nike’s Philip H. Knight Campus becomes a cutting-edge proving ground, where its facilities help the players get ready for one of the biggest all-star games of their lives.

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For The Win

Trail Runner Yao Miao Is Running Down New Goals With ACG

Her rise from rural China to three‑time UTMB Finals champion — and now member of the ACG All Conditions Racing Department — is a story of endurance, belief, and relentless dedication to the sport.

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Making It

Why Tom Sachs Created His Latest Version of the NikeCraft General Purpose Shoe

With his newest Nike sneaker collaboration, the artist reminds us why we must use the resources we have.

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History

Full-Court Press: How Nike Found Its Footing in College Basketball

Basketball’s growth in the 1980s is often told through signature athletes and market-share battles. But before any of that came into focus, Nike’s position inside the sport was built on college courts.

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Making It

This Science-Backed Sports Comic Is Made to Better Your Mental Health

Developed with trauma experts and Nike researchers and hosted by Nike SB, “Your Brain on Sport‘’ is a comic series that translates complex neuroscience into simple narratives that help athletes better understand stress, emotional regulation and well-being.

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Basketball

In Learning to Do It All, Madison Booker Looks to Win It All

UT’s All-American forward can play any position you throw at her. But it’s her mentality that sets her apart.

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