“At Nike, we believe it is not enough to adapt to what the future may bring – we’re creating the future we want to see through sustainable innovation.”

- Mark Parker, President and CEO, NIKE, Inc.
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Sustainable innovation is a catalyst for revolutionizing the way we do business and an opportunity that's been integrated across our business in policies, processes and products. We are innovating solutions that benefit athletes, the company and the world. Read more.

We have three strategic aims to guide our work:

  • Minimize environmental footprint

    Focusing on energy, chemistry, water and waste, we go deep into the supply chain to understand our impacts and identify strategies to use less, use better and use again. Read more.

  • transform manufacturing

    We are not only transforming what products we make, but also how we make them through new technology and sustainable labor innovation. We are delivering performance products with contract factories that invest in placing highly skilled, engaged and valued workers at the center. Read more.

  • unleash human potential

    Our mission — to bring inspiration and innovation to every athlete in the world — drives us to encourage every person to reach their full potential, whether it’s on the track, field or court, at work or at home. Read more.