Nike representatives approached Mary last year about the possibility of partnering with Nala Track Club to help with some of the programme's most critical overhead costs. Other money would go towards two key goals that align with Mary's hopes for the future of Kenya's female runners: developing more qualified female coaches in Kenya, and helping fund more in-residence scholarship opportunities for runners.
These areas of investment connect back to Mary's beliefs about representation. You can't be what you can't see. If more young girls see a path for becoming a coach, embodied in a figure from their real life, they're more likely to pursue the career. Witnessing these alternative paths can open up a world of options for young girls.
Mary scrutinised other details of the modern training camp experience. She wanted girls to see themselves reflected in the many occupations that the adults in the camp held, even if those jobs weren't directly tied to athletics. Chris Cooper, a photographer from Europe and Mary's husband. He remembers a conversation he had with Mary about bringing in more female photographers to chronicle the camp experience.
"Mary insisted on that from the early days", says Cooper. "We asked ourselves, 'What impression is this giving if the girls only see a white male from Europe taking our photos? Let's train more female photographers in-house so that these girls can picture themselves being photographers too".
The same approach held true for occupations like physiotherapists, or physios. Rather than enlisting male physios to join the camp, Mary and her staff sought out female physios so young girls could see themselves in careers outside the world of pro athletes.
Reflecting on the impact of Nike's partnership, Mary calls the relationship "life-changing".
"The cost of running the camp is very demanding", says Ngugi. "I'm entrusted to feed these girls, to give them a place to live. Nike stepping in to help changed everything. We're able to absorb those costs, and we're also able to take in more girls to our camp, in addition to expanding the programme's impact by training coaches. Their help was everything we needed".