Kylian Mbappé lanza la gira "Victory Mode" de Nike para inspirar la participación de personas jóvenes en el deporte

5/5/2024

Front view of Kylian Mbappe, walking down the center of a stage that looks like track lanes. Runners in Nike product give him high fives as they pass. Mbappe is in black Nike tee, jacket and pants, and is smiling at the runners as they pass.

Lo que debes saber

El ícono del fútbol Kylian Mbappé y su fundación IBKM lanzaron la gira "Victory Mode" de Nike con un evento multideportivo para jóvenes frente a la House of Innovation de Nike en París.
Más de 2,000 jóvenes participaron en desafíos de correr, breakdance, tenis, fútbol y básquetbol en los Champs Elysées.
Nike organizará otros seis eventos de Victory Mode durante la primavera y el verano en el Gran París para alentar a los jóvenes a dar lo mejor de sí a través del deporte.

Nike se asoció con el ícono del fútbol Kylian Mbappé y su fundación homónima Inspired by Kylian Mbappé para organizar un día deportivo para miles de jóvenes en París, en lo que fue el lanzamiento de una serie de eventos para alentar a los jóvenes a dar lo mejor de sí a través del deporte.

Más de 2,000 adolescentes se reunieron el domingo 5 de mayo frente a la icónica House of Innovation de Nike en los Champs Elysées para participar en desafíos individuales de correr, breakdance, tenis, fútbol y básquetbol junto a su modelo a seguir.

"Hace un año, quise organizar un desafío deportivo con 2,024 jóvenes en la avenida más hermosa del mundo con mi fundación", dijo Kylian, embajador de Nike. "Me complace decir hoy que lo hicimos, y gracias a Nike, con quien compartimos los mismos valores y ambiciones: inspirar a la juventud a dar lo mejor de sí a través del deporte".

El evento marca la primera etapa de la gira "Victory Mode" de Nike, que brinda a los jóvenes de la Île-de-France la oportunidad de descubrir nuevos deportes y participar en desafíos inspiradores.

La siguiente parada será el 18 de mayo en Nanterre, donde se celebrará el regreso triunfal a Francia del basquetbolista Victor Wembanyama. A continuación, seguirán cinco fechas en el área del Gran París durante junio y julio, antes de la gran final en el Centre Pompidou el 11 de agosto.

"Al igual que a todos estos jóvenes, grandes campeones me inspiraron", dice Kylian. "Hicieron que quisiera ir más allá de mis límites para lograr lo mejor y ser mi mejor versión. Esto es el modo victoria (Victory Mode). Hoy, estoy orgulloso de transmitir estos valores a la próxima generación".

Los eventos de Victory Mode, organizados en colaboración con Golden Blocks, el socio histórico de Nike en Francia, son abiertos a todo público. Los participantes pueden registrarse en la app Nike Paris y en nike.com.

Kylian Mbappé lanza la gira "Victory Mode" de Nike para inspirar la participación de personas jóvenes en el deporte

Recursos

Front view of Kylian Mbappe, and his brother, Ethan Mbappe, as they stand next to a large mirrored Swoosh. Kylian wears black Nike tee, jacket and pants with orange footwear. Ethan wears a red fleece hoodie and pants with black footwear. Both smile towards the camera.

Kylian and Ethan Mbappe pose with two girls, who are holding #10 French World Cup jerseys in bright blue. They are standing on an orange court in front of the House of Innovation in Paris at the Victory Mode event.

Kylian and Ethan Mbappe pose with a young athlete in a wheelchair, while other young athletes look on at the Victory Mode event in Paris, France.

Front view of Kylian Mbappe, wearing a black Nike tee and jacket, smiling as he holds a tennis racket in front of a crowd of kids at the Victory Mode event in front of the Nike House of Innovation in Paris, France.

Front view of Kylian Mbappe wearing a black Nike tee, jacket, and pants, while walking between 2 runners on an orange stage at the Victory Mode event in Paris, France. A crowd surrounds the activity on the stage.

Back view of Kylian Mbappe, as he faces a crowd of kids at the Victory Mode event in Paris, France. The energized crowd is smiling and capturing photos of Mbappe. In the background are bright orange statues of kids doing sport.

Front view of Kylian Mbappe juggling an orange Nike football on a red platform in front of a crowd of young athletes and photographers at the Victory Mode event in Paris, France.

Front view of a girl in a black Victory Mode event tee shirt running down the orange track, receiving a high five from an onlooker.

Front angled view of a girl in a black Victory Mode event tee shirt running down the orange track, as another young athlete snaps a picture on her phone. There is a crowd of kids in the background, waiting to run.

Back view of a young athlete kick an orange football during a football challenge at the Victory Mode event in Paris, France. She stands on a bright orange court, with photographers and event helpers nearby.

Back view of two young boys dressed in French football kits, including bright blue #10 jerseys, looking at a bright orange statue of Kylian Mbappe dribbling a football.

Front view of a young athlete kicking a bright orange soccer ball with great energy. His body twists as he strikes the ball in front of a crowd of onlookers.

A side view of a young boy juggling a bright orange football on a red surface that has a strikezone grapic printed on it. The boy has a big smile as a crowd looks on.

Back view of a young athlete wearing a black Victory Mode tee using a bright orange tennis racket to participate in the Tennis Challenge at the Victory Mode event in Paris, France. A crowd looks on as he aims at orange and black targets.

Front view of a pavilion of bright orange statues depicting athletes doing different sports, at the Victory Mode event in Paris, France. Statues are surrounded by orange pillars and blue, white, and orange banners.